CORTLAND, N.Y. (WHCU) — Local golf leaders are reflecting on Nike’s longtime partnership with Tiger Woods.
The relationship recently ended after nearly 30 years. SUNY Cortland Golf Coach Mike Discenza says the partnership was a “match made in heaven.”
He adds the relationship led to a golf boom in the late 1990s.
“People were playing the game more than ever before,” Discenza says.
FULL INTERVIEW: Coach Mike Discenza on Ithaca’s Morning News
